Social Listening
A few years ago, I ran the social media for a safe drinking campaign at a university and used Hootsuite to schedule my Twitter and…
Gear Up For United Way
One in nine households struggles to get food on the table, but can you tell who’s in need? This holiday season, students from the Loyalist…
Bay of Quinte Region: innovation and a place for opportunity
When I left Ottawa and moved to the beautiful Bay of Quinte region to be with my partner, I was skeptical about the opportunities available…
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The importance of grammar and spelling
The importance of grammar and spelling According to a recent study by Plenty of Fish, 58 per cent of people say bad grammar is a…
Let’s work together
Let’s work together I recently created a brief video to highlighted what I can do for your business. I am currently taking requests for freelance work. If…
Think with Google: How ‘normal people’ are taking over the product review
In this month’s Think with Google, Sara Kleinberg, Google’s Head of Ads Research and Insights, emphasized the growing trend of online reviews among consumers. With a prominence in YouTube reviews, buyers are taking control of their product purchase by researching it before opening their wallets.